Our Story and Mission in Korean Skincare and Wellness

Our Story

Where Korean beauty tradition meets modern expertise in the heart of Seattle.

Born from Passion, Built on Trust

K Beauty Lab was founded with a simple mission: to bring authentic Korean skincare excellence to Seattle. Our journey began with a deep appreciation for the Korean beauty philosophy—one that views skincare not as a quick fix, but as a lifelong ritual of self-care and wellness.

We believe that beautiful skin is healthy skin, and healthy skin comes from understanding your unique needs. That's why we take the time to truly know each client, creating customized treatment plans that deliver real, lasting results.

Today, we're proud to serve our community with the same dedication and expertise that inspired our founding. Every treatment we provide is an opportunity to share our passion for Korean beauty and help you discover your skin's full potential.

What We Stand For

Our values guide everything we do, from the treatments we offer to the relationships we build.

Authentic Care

We practice traditional Korean skincare philosophy, treating each client with personalized attention and genuine care.

Expert Excellence

Our estheticians are trained in authentic Korean techniques and continuously educated on the latest innovations.

Community Focus

We build lasting relationships with our clients, celebrating your skin journey and creating a welcoming space.

Results Driven

We combine time-tested methods with cutting-edge technology to deliver visible, lasting results you can trust.

The Korean Beauty Philosophy

Korean skincare is renowned worldwide for its holistic, multi-step approach that emphasizes prevention over correction. We honor this tradition by focusing on:

Deep hydration and moisture barrier protection
Gentle, consistent care over aggressive treatments
Natural ingredients combined with proven technology

Customized routines tailored to your skin type
Long-term skin health rather than quick fixes

Meet Your Esthetician

Expert care from a licensed professional dedicated to your skin wellness journey.

Jessi Ryoo

Licensed Esthetician | State of Washington | Korean Skincare Specialist

I began my skincare journey in 2014 and now have over 11 years of experience in both skincare and lash services. In 2023, I earned my Master Esthetician license. Every year, I complete multiple professional trainings, including education in Hawaii, advanced device trainings in Los Angeles, and specialized skincare instruction from physicians in Korea. I also attend major skincare conferences in Las Vegas and Korea to stay updated with new techniques and technology.

Throughout my career, I have provided more than 5,000 skin consultations. I continue to learn from a strong network of skincare professionals who support me in delivering the most accurate and effective care. My focus has always been on helping clients understand their skin and feel confident in the treatments they receive.

My path changed when my sister in Hawaii opened K Beauty Lab. She spent years teaching skincare in Korea and built a system that reflected the heart of Korean beauty: transparent pricing, high quality service, and treatments customized to each client. When I visited her studio, the experience was better than anything I had ever received in the United States. It showed me what true Korean skincare could feel like.

Many of my lash clients in Seattle were looking for skincare but did not know where to go, and I did not know where to refer them. After experiencing my sister’s system, I knew I wanted to bring that same level of care to Seattle. I opened K Beauty Lab here using the same treatments, techniques, and philosophy. My goal is to offer effective, authentic Korean skincare to our community and continue expanding our services with advanced devices and education so every client feels cared for, understood, and supported.